Bliz Active Eyewear is a Swedish sports eyewear brand that is aimed at both elite and exerciser athletes in several sports. With it's high technological quality and innovative design, Bliz is one of the leading eyewear brands in the world. Bliz stands for design, flexibility and value for money. Bliz is used and loved by ski teams and superstars such as Marit Bjørgen, Charlotte Kalla, Tora Berger, Kaisa Mäkäräinen to name a few. Bliz is the obvious glasses for cross-country skiing, cycling and running.